A milestone moment!
Paris Basketball and Up and Under made history by hosting the club’s very first partners’ trip. No fewer than 40 partners gathered to enjoy a unique behind-the-scenes experience alongside the team.
A one-of-a-kind program
Staying at the same hotel as the players, participants enjoyed a true moment of closeness with the club.
Highlights included:
- Behind-the-scenes tours of the facilities
- Local dining experiences to soak up the city’s atmosphere
- Networking cocktail fostering exchanges and connections
- The highlight of the trip: the game against Real Madrid, a true European basketball giant.
The beginning of a series of activations
This inaugural edition sets the tone for a promising future: Up and Under and Paris Basketball plan to roll out more initiatives to strengthen ties between partners, the club, and the community.
👉 Stay tuned: more exclusive events are already in the pipeline!
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